Many of Juventus’ trade indicators increased sharply within a year after recruiting Cristiano Ronaldo.
According to the financial report published in Gazzetta, in the 2018-2019 season, Juventus increased sales by about $ 64 million compared to the same period last year. This is the highest rise of the Serie A champion in decades.
The presence of Ronaldo also helps Juventus increase the number of fans on social networks. In total, the number of global fans increased to about 40 million.
Thanks to the strong growth, according to the Daily Mail, Juventus is closing the revenue gap compared to Barca, Real Madrid and Man Utd.
The impact of growth is most evident in contract extension negotiations with major sponsors, such as shirt sponsors. The company agreed to a deal that would allow Juventus to earn three times more, as the team’s shirt became attractive to fans.
What is happening shows that buying famous stars at high prices does not push the team into financial problems. On the contrary, as many experts have said, the star has “just paid for himself, just helped the team to earn more money”.
Meanwhile, due to selling Ronaldo, Real no longer has the commercial appeal as before. They also had to spend nearly $ 400 million to strengthen the squad over the past year.
Mendes: ‘The best part of Ronaldo is still ahead’
Representative Jorge Mendes praised Cristiano Ronaldo after the client hit 700 goals.
“Ronaldo is the best player ever. For him the best part has not yet come and it will take place in the Juventus shirt,” Mendes commented in Tuttosport.
Ronaldo celebrated the 700th goal, in a match between Portugal and Ukraine. Photo: Reuters.
Ronaldo scored the 700th goal in his career, when Portugal lost to Ukraine 1-2 in the Euro 2022 qualifier on October 14. This is his 95th table for the team, besides 605 at club level. Apart from Ronaldo, only five other players have scored from 700 goals, including Josef Bican, Romario, Pele, Gerd Muller and Ferenc Puskas.